Consumer behavior: building marketing strategy/ Del I. Hawkins, David L. Motherbaugh and Roger J. Best.
Material type:
TextPublication details: Boston: McGraw-Hill, c2004.Edition: 10 editionDescription: xxiv, 789 pages: color illustrations; 26 cmISBN: - 9780071106689
- 2007 DC 658.8342 H31c
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Circulation
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UM Digos College - LIC Book Cart | Circulation | DC 658.8342 H31c 2007 (Browse shelf(Opens below)) | Available | 21468 |
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| DC 658.83 H127 2022 Essentials of marketing analytics / | DC 658.8340 P136 2017 Marketing to millennials for dummies / | DC 658.8342 C766 2018 Consumer behavior / | DC 658.8342 H31c 2007 Consumer behavior: | DC 658.8342 M267 2020 Understanding consumer behavior / | DC 658.8342 M87 1995 Consumer behavior/ | DC 658.83420973 M857 2020 Consumer behavior : |
Includes appendices and index.
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