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Marketing for hospitality and tourism/ Philip Kotler, John Bowen and James Makens.

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Material type: Text

TextPublication details: Singapore: Pearson Education South Asia Pte. Ltd, c2003.Edition: Third EditionDescription: xvii, 893 pages: illustrations; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Circulation	UM Digos College - LIC	Circulation	DC 338.4791 K84m 2003 (Browse shelf(Opens below))	Available		20229

Includes glossary and index.

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