Marketing for hospitality and tourism/ (Record no. 6160)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00742nam a22002177a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170207b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 981-247-052-2 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 2003 |
| Classification number | DC 338.4791 |
| Item number | K84m |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 18610 |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing for hospitality and tourism/ |
| Statement of responsibility, etc. | Philip Kotler, John Bowen and James Makens. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Third Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Singapore: |
| Name of publisher, distributor, etc. | Pearson Education South Asia Pte. Ltd, |
| Date of publication, distribution, etc. | c2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 893 pages: |
| Other physical details | illustrations; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes glossary and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 18611 |
| Topical term or geographic name as entry element | Tourism |
| General subdivision | Marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 18612 |
| Topical term or geographic name as entry element | Hospitality industry |
| General subdivision | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 18613 |
| Personal name | Bowen, John |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 18614 |
| Personal name | Makens, James |
| 365 ## - TRADE PRICE | |
| Price amount | 545.00 |
| Currency code | Php |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Circulation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Circulation | UM Digos College - LIC | UM Digos College - LIC | 06/23/2009 | Purchased | 545.00 | DC 338.4791 K84m 2003 | 20229 | 05/15/2025 | 02/07/2017 | Circulation |