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Principles of marketing/ David L. Kurtz and Louis E. Boone.

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Material type: Text

TextPublication details: Australia: Thomson South-Western. c2007.Edition: 12th editionDescription: lii, 656 pages: illustrations; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Circulation	UM Digos College - LIC Book Cart	Circulation	DC 658.8 K96p 2007 (Browse shelf(Opens below))	Available		20238

Includes appendix, glossary and indexes.

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