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Strategic marketing/ David W. Cravens and Nigel F. Piercy.

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Material type: Text

TextPublication details: Boston: McGraw-Hill, c2006.Edition: 8th editionDescription: xvii, 726 pages; 25 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Circulation	UM Digos College - LIC Book Cart	Circulation	DC 658.842 C85s 2006 (Browse shelf(Opens below))	Available		18814

Includes indexes.

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