Marketing / Courtland L. Bovée and John V. Thill.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, ©1992.Description: xxxi, 761, [100] pages : colored illustrations ; 26 cmISBN: - 0070067341
- 1992 DC 658-8 B66
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Circulation
|
UM Digos College - LIC | Circulation | DC 658-8 B66 1992 (Browse shelf(Opens below)) | 1 | Available | 15691 |
Browsing UM Digos College - LIC shelves, Collection: Circulation Close shelf browser (Hides shelf browser)
| DC 658.872 Z133 2023 Social media marketing : | DC 658.91 Ai298 c2015 Airlines management | DC 658.91 Ai298 c2015 Airlines management | DC 658-8 B66 1992 Marketing / | DC 659.1 Al79 2017 Advertising creative : | DC 659.1 Ar3 2013 Contemporary advertising and integrated marketing communications/ | DC 659.1 Ar3c 2005 Contemporary advertising/ |
Includes bibliographical references and indexes.
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