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Advertising : principles and practice / William Wells, John Burnett , Sandra Moriarty.

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, ©1989.Description: xxxix, 614 pages : colored illustration ; 29 cmISBN:
  • 0130145491
Subject(s): DDC classification:
  • 1989 DC 659.1 W46
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Item type Current library Collection Call number Status Date due Barcode
Circulation Circulation UM Digos College - LIC Circulation DC 659.1 W46 1989 (Browse shelf(Opens below)) Available 11800
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DC 659.1 T413 2023 Advertising concepts and applications / DC 659.1 W428 2022 Advertising/ DC 659.1 W428 2022 Advertising/ DC 659.1 W46 1989 Advertising : DC 659.1 W46 1989 Advertising: DC 659.1 W46a 2000 Advertising : principles & practice/ DC 659.121 H222 2018 The advertising handbook/

Includes bibliographies and index.

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