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Marketing/ Michael J. Etzel, Bruce J. Walker and William J. Stanton.

By: Contributor(s): Material type: TextTextPublication details: Boston, Mass.: McGraw-Hill, c2004.Edition: 13th editionDescription: xxi, 650 pages: color illustrations; 28 cmISBN:
  • 0072526505 (alk. paper)
  • 0071214550 (international : alk. paper)
Subject(s): DDC classification:
  • DC 658.8 2004 Et8m
LOC classification:
  • HF5415 .S745 2004
Online resources:
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Circulation Circulation UM Digos College - LIC Circulation DC 658.8 Et8m 2004 (Browse shelf(Opens below)) 2 Available 20791
Circulation Circulation UM Digos College - LIC Circulation DC 658.8 Et8m 2004 (Browse shelf(Opens below)) 1 Available 18927
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DC 658.8 C38k 2004 Knowledge-based marketing: DC 658.8 C85 2003 Marketing your services: DC 658.8 D97 2002 Business marketing: DC 658.8 Et8m 2004 Marketing/ DC 658.8 Et8m 2004 Marketing/ DC 658.8 Ev1 1995. Principles of marketing / DC 658.8 Ev1 1995 Principles of marketing /

Includes bibliographical references, glossary and indexes.

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