Incentivized methods to generate electronic word-of-mouth : implications for the resort industry / Steven J. Stanton, John Kim, Jennifer C. Thor, and Xiaodong Deng.
Material type:
TextPublication details: Amsterdam ; Elsevier , April 2019.Description: Volume 78, pages 142-149 : illustrations ; 28 cmSubject(s): DDC classification: - Dper 647.94068 In821 April-May 2019 v. 78-79
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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Periodicals
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UM Digos College - LIC | Periodicals | Dper 647.94068 In821 April-May 2019 v. 78-79 (Browse shelf(Opens below)) | Not for loan | Periodical Article |
International Journal of Hospitality Management, vol. 78, pages 142-149, April 2019.
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