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Consumer behavior : building marketing strategy / David L. Mothersbaugh, Del I. Hawkins and Susan Bardi Kleiser, authors Linda L. Mothersbaugh and Carolyn Findley Watson, contributors.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Circulation	UM Digos College - LIC Book Cart	Circulation	DC 658.83420973 M857 2020 (Browse shelf(Opens below))	Available		26470

Includes appendix and indexes.

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