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Marketing: best practices/ Michael R. Czinkota [and 15 others].

Contributor(s): Material type: TextTextSeries: The Dryden Press series in marketingPublication details: Fort Worth: Dryden, c2000.Description: xxvii, 657 pages: illustrations; 29 cmISBN:
  • 0030211093
Subject(s): DDC classification:
  • DC 658.8 2000 M34
LOC classification:
  • HF5415 .M297453 2000
Online resources:
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Item type Current library Collection Call number Status Date due Barcode
Circulation Circulation UM Digos College - LIC Circulation DC 658.8 M34 2000 (Browse shelf(Opens below)) Available 17428
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DC 658.8 K96p 2007 Principles of marketing/ DC 658.8 M13 1999 Basic marketing : DC 658.8 M13 1999 Basic marketing : DC 658.8 M34 2000 Marketing: DC 658.8 M35 2010 Marketing management/ DC 658.8 M35 2010 Marketing management/ DC 658.8 M355 2023 Marketing management /

Includes bibliographical references and indexes.

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