Show me the real world : reactions of American female consumers to more realistic and diverse human models in e-commerce / Daria Plotkina and Hélène Saurel.
Material type:
TextPublication details: USA ; Taylor & Francis Group, Spring 2021.Description: volume 29, pages 250-268, illustrationDDC classification: - DPer 658.8 J826 Winter-Spring 2021 v. 29 n. 1-2
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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Periodicals
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UM Digos College - LIC | Periodicals | DPer 658.8005 J826 Winter-Spring 2021 v. 29, n. 1-2 (Browse shelf(Opens below)) | Not for loan | Periodical Article |
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| DPer 658.8005 J826 Winter-Spring 2021 v. 29, n. 1-2 Knowledge-based resources in explaining service recovery performance : a multilevel investigation / | DPer 658.8005 J826 Winter-Spring 2021 v. 29, n. 1-2 Clinical Screener (CS) : instrument refinement and comparison of compulsive buying among Polish young consumers of Eastern Europe to Western culture / | DPer 658.8005 J826 Winter-Spring 2021 v. 29, n. 1-2 Consuming beyond means : debt trap of conspicuous consumption in an emerging economy / | DPer 658.8005 J826 Winter-Spring 2021 v. 29, n. 1-2 Show me the real world : reactions of American female consumers to more realistic and diverse human models in e-commerce / | DPer 658.8005 Sa3 May-Oct 2002 Sales and marketing management | DPer 658.8005 Sa3 Sept 2001-APR 2002. Sales and marketing management | DPer 659.1405 B1 Oct 2004- June 2005 v.89-90 B to B. |
Journal of Marketing Theory and Practice, vol. 29, pages 250-268, Spring 2021.
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