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Show me the real world : reactions of American female consumers to more realistic and diverse human models in e-commerce /

Plotkina, Daria.

Show me the real world : reactions of American female consumers to more realistic and diverse human models in e-commerce / Daria Plotkina and Hélène Saurel. - USA ; Taylor & Francis Group, Spring 2021. - volume 29, pages 250-268, illustration.

Journal of Marketing Theory and Practice, vol. 29, pages 250-268, Spring 2021.

Dewey Class. No.: DPer 658.8 J826 Winter-Spring 2021 v. 29 n. 1-2

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