Building loyalty through reward programs : the influence of perceptions of fairness and brand attachment / Eunmin Hwang, Seyhmus Baloglu, and Sarah Tanford.
Material type:
TextPublication details: Amsterdam : Elsevier, ©January 2019.Description: volume 76PA, pages 19-28 : illustrationSubject(s): DDC classification: - DPer 910.46 T156 2019 v76PA
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Periodicals
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UM Digos College - LIC | Periodicals | DPer 910.46 Jan 2019 vol. 76PA - 76PB (Browse shelf(Opens below)) | Not for loan | Periodical articles |
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| Dper 910.46 In821 April-May 2019 v.78-79 Do price promotions drive consumer spending on luxury hotel services? The moderating roles of room price and user-generated content / | DPer 910.46 In821 April-May 2019 vol. 78-79 Announcements and call / | DPer 910.46 In821 Jan 2019 vol. 76PA - 76PB International journal of hospitality management / | DPer 910.46 Jan 2019 vol. 76PA - 76PB Building loyalty through reward programs : | DPer 910.46 Jan 2019 vol. 76PA - 76PB Non-parametric regression for hypothesis testing in hospitality and tourism research / | DPer 910.46 T156 2019 v76PA-76PB Predicting overall customer satisfaction : | DPer 910.46 T156 2019 v76PA-76PB Retaining hotel employees as internal customers : |
International Journal of Hospitality Management. v 76PA : pages 19-28. Jan 2019.
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