Consumer behavior : building marketing strategy / David L. Mothersbaugh, Del I. Hawkins and Susan Bardi Kleiser, authors Linda L. Mothersbaugh and Carolyn Findley Watson, contributors.
Material type:
TextPublication details: New York : McGraw Hill LLC, ©2020.Edition: 4th editionDescription: xix, 814 pages : color illustrations ; 25 cmISBN: - 9781260566482
- 2020 DC 658.83420973 M857
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Circulation
|
UM Digos College - LIC Book Cart | Circulation | DC 658.83420973 M857 2020 (Browse shelf(Opens below)) | Available | 26470 |
Browsing UM Digos College - LIC shelves, Shelving location: Book Cart, Collection: Circulation Close shelf browser (Hides shelf browser)
| DC 658.8342 H31c 2007 Consumer behavior: | DC 658.8342 M267 2020 Understanding consumer behavior / | DC 658.8342 M87 1995 Consumer behavior/ | DC 658.83420973 M857 2020 Consumer behavior : | DC 658.84 C998 2023 International marketing / | DC 658.84 R13 2010 Essentials of E-commerce technology/ | DC 658.842 C85s 2006 Strategic marketing/ |
Includes appendix and indexes.
There are no comments on this title.
Log in to your account to post a comment.