Marketing essentials / (Record no. 843)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00625nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160201b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780078953125 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 2012 |
| Classification number | DK12 658.8 |
| Item number | F222 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 2317 |
| Personal name | Farese, Lois S. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing essentials / |
| Statement of responsibility, etc. | Lois Farese, Grady Kimbrell, and Carl A Woloszyk. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Bothell, WA : |
| Name of publisher, distributor, etc. | McGraw-Hill Education, |
| Date of publication, distribution, etc. | c2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xlix, 974 pages : |
| Other physical details | color illustrations ; |
| Dimensions | 29 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes index and glossary. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 2318 |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 2321 |
| Personal name | Kimbrell, Grady, jt.au. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 2322 |
| Personal name | Wloszyk, Carl A., jt.au. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Circulation |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | K-12 | UM Digos College - LIC | UM Digos College - LIC | Book Cart | 08/12/2015 | Purchased | 6 | DK12 658.8 F222 2012 | 23075 | 05/15/2025 | 09/16/2019 | 1 | 02/01/2016 | Circulation |