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Business marketing: (Record no. 5046)

MARC details
000 -LEADER
fixed length control field 01211cam a2200313 a 4500
001 - CONTROL NUMBER
control field 12444303
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161007130040.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010618s2002 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2001042779
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072410639
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .D92 2002
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number DC 658.8
Edition number 2002
Item number D97
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dwyer, F. Robert.
245 10 - TITLE STATEMENT
Title Business marketing:
Remainder of title connecting strategy, relationships, and learning/
Statement of responsibility, etc. F. Robert Dwyer andJohn F. Tanner, Jr.
250 ## - EDITION STATEMENT
Edition statement 2nd edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston:
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 705 pages:
Other physical details illustrations(some color);
Dimensions 27 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes glossary and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Tanner, John F.
9 (RLIN) 15777
Relator term Author
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh021/2001042779.html">http://www.loc.gov/catdir/description/mh021/2001042779.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/mh021/2001042779.html">http://www.loc.gov/catdir/toc/mh021/2001042779.html</a>
365 ## - TRADE PRICE
Price amount 3600.00
Currency code Php
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Circulation
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Circulation UM Digos College - LIC UM Digos College - LIC Book Cart 10/10/2003 Purchased 2 DC 658.8 D97 2002 16174 05/15/2025 02/28/2020 1 10/07/2016 Circulation