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Contemporary advertising/ (Record no. 2767)

MARC details
000 -LEADER
fixed length control field 00498nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160526b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-121425-9
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 2005
Classification number DC 659.1
Item number Ar3c
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 9161
Personal name Arens, William F.
245 ## - TITLE STATEMENT
Title Contemporary advertising/
Statement of responsibility, etc. William F. Arens.
250 ## - EDITION STATEMENT
Edition statement Ninth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston:
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 617 pages:
Other physical details illustrations;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 9165
Topical term or geographic name as entry element Advertising.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Circulation
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Circulation UM Digos College - LIC UM Digos College - LIC 06/23/2009 Purchased   DC 659.1 Ar3c 2005 20231 05/15/2025 05/26/2016 Circulation