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Marketing management: knowledge and skills/ J. Paul Peter and James H. Donnelly, Jr.

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Material type: Text

TextPublication details: Boston, Mass.: Irwin/McGraw-Hill, c2001.Edition: 6th editionDescription: xx, 876 pages: illustrations; 26 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Circulation	UM Digos College - LIC	Circulation	DC 658.8 P44m 2001 (Browse shelf(Opens below))	Available		17775

Includes bibliographical references and indexes.

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