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Customer equity management/ Roland T. Rust, Katherine N. Lemon and Dass Narayandas.

By: Contributor(s): Material type: TextTextPublication details: New Jersey: Pearson, c2005.Description: xxii, 552 pages; 23 cmISBN:
  • 0-13-141929-3
Subject(s): DDC classification:
  • 2005 DC 658.812 R89c
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Circulation Circulation UM Digos College - LIC Circulation DC 658.812 R89c 2005 (Browse shelf(Opens below)) Available 19894

Includes index.

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