| 000 | 00591nam a2200169 4500 | ||
|---|---|---|---|
| 999 |
_c8389 _d8389 |
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| 008 | 180201b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0-13-119108 | ||
| 082 |
_21989 _aDC 658.802 _bSw2 |
||
| 100 |
_925974 _aSwayne, Linda E. |
||
| 245 |
_aCases in strategic marketing/ _cLinda E. Swayne aand Peter M. Ginter. |
||
| 260 |
_aEnglewood Cliffs, New Jersey: _bPrentice -Hall, Inc., _c© 1989. |
||
| 300 |
_axxi, 728 pages: _billustration; _c23 cm. |
||
| 650 | 0 |
_925976 _aMarketing _xManagement |
|
| 650 | 0 |
_925978 _aMarketing _xDecision making |
|
| 700 |
_925977 _aGinter, Peter M. |
||
| 942 |
_2ddc _cDC |
||