| 000 | 00641nam a2200181 4500 | ||
|---|---|---|---|
| 999 |
_c8382 _d8382 |
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| 008 | 180201b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0-13-014549-1 | ||
| 082 |
_21989 _aDC 659.1 _bW46 |
||
| 100 |
_925948 _aWell, William |
||
| 245 |
_aAdvertising: _bprinciples and practice/ _cWilliam Wells, John Burnett and Sandra Moriarty. |
||
| 260 |
_aEnglewood Cliffs: _bPrentice-Hall, Inc., _c©1989. |
||
| 300 |
_axxiii, 614 pages: _bcolor illustration; _c27 cm. |
||
| 521 | _aIncludes index and glossary. | ||
| 650 | 0 |
_925949 _aAdvertising |
|
| 700 |
_925950 _aBurnett, Jhon _eauthor |
||
| 700 |
_925951 _aMariarty, Sandra _eauthor |
||
| 942 |
_2ddc _cDC |
||