| 000 | 00619nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 171123b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0023347015 | ||
| 082 |
_21995 _aDC 658.8 _bEv1 |
||
| 100 |
_923628 _aEvans, Joel R.,author |
||
| 245 |
_aPrinciples of marketing / _cJoel R. Evans and Barry Berman. |
||
| 250 | _aThird Edition | ||
| 260 |
_aEnglewoods Cliffs, NJ : _bPrentice Hall, _c ©1995 |
||
| 300 |
_axxxi, 521, [78] p. : _bcolored illustration ; _c28 cm. |
||
| 500 | _aIncludes indexes. | ||
| 650 | 0 |
_923631 _aMarketing |
|
| 700 |
_923632 _aBerman, Barry,author |
||
| 365 |
_b2,756 _cPhp |
||
| 942 |
_2ddc _cDC |
||
| 999 |
_c7819 _d7819 |
||