| 000 | 00576nam a2200181 4500 | ||
|---|---|---|---|
| 008 | 161117b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-981-47-1857-8 | ||
| 082 |
_22016 _aDC 658.8 _bK84 |
||
| 100 |
_917581 _aKotler, Philip |
||
| 245 |
_aPrinciples of marketing/ _cPhilip Kotler and Gary Armstrong. |
||
| 250 | _aSixteenth Edition | ||
| 260 |
_aSingapore: _bPearson Education South Asia Pte Ltd, _c2016. |
||
| 300 |
_a731 pages: _billustrations; _c27 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_917582 _aMarketing |
|
| 700 |
_917583 _aArmstrong, Gary |
||
| 942 |
_2ddc _cDC |
||
| 999 |
_c5750 _d5750 |
||