| 000 | 01171cam a22003134a 4500 | ||
|---|---|---|---|
| 001 | 13087672 | ||
| 005 | 20161011144623.0 | ||
| 008 | 030210s2004 maua b 001 0 eng | ||
| 010 | _a 2003043615 | ||
| 020 | _a0072526505 (alk. paper) | ||
| 020 | _a0071214550 (international : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.S745 2004 |
| 082 | 0 | 0 |
_aDC 658.8 _22004 _bEt8m |
| 100 | 1 | _aEtzel, Michael J. | |
| 245 | 1 | 0 |
_aMarketing/ _cMichael J. Etzel, Bruce J. Walker and William J. Stanton. |
| 250 | _a13th edition | ||
| 260 |
_aBoston, Mass.: _bMcGraw-Hill, _cc2004. |
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| 300 |
_axxi, 650 pages: _bcolor illustrations; _c28 cm. |
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| 504 | _aIncludes bibliographical references, glossary and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 |
_aWalker, Bruce J. _915949 _eAuthor |
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| 700 |
_aStanton, William J. _915950 _eAuthor |
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| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0702/2003043615-t.html |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cDC |
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| 999 |
_c5124 _d5124 |
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