| 000 | 00653nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 161011b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0130872180 | ||
| 082 |
_22000 _aDC 659.1 _bW46a |
||
| 100 |
_915945 _aWells, William |
||
| 245 |
_aAdvertising : principles & practice/ _cWilliam Wells, John Burnett and Sandra Moriarty. |
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| 250 | _a5th edition | ||
| 260 |
_aNew Jersey: _bPrentice Hall, _cc2000. |
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| 300 |
_axvii, 562 pages; _c28 cm. |
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| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_915946 _aAdvertising |
|
| 700 |
_915947 _aBurnett, John _eAuthor |
||
| 700 |
_915948 _aMoriarty, Sandra _eAuthor |
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| 942 |
_2ddc _cDC |
||
| 999 |
_c5123 _d5123 |
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