| 000 | 01211cam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 12444303 | ||
| 005 | 20161007130040.0 | ||
| 008 | 010618s2002 maua b 001 0 eng | ||
| 010 | _a 2001042779 | ||
| 020 | _a0072410639 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415 _b.D92 2002 |
| 082 | 0 | 0 |
_aDC 658.8 _22002 _bD97 |
| 100 | 1 | _aDwyer, F. Robert. | |
| 245 | 1 | 0 |
_aBusiness marketing: _bconnecting strategy, relationships, and learning/ _cF. Robert Dwyer andJohn F. Tanner, Jr. |
| 250 | _a2nd edition | ||
| 260 |
_aBoston: _bMcGraw-Hill, _cc2002. |
||
| 300 |
_axxix, 705 pages: _billustrations(some color); _c27 cm. |
||
| 440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
| 504 | _aIncludes glossary and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 |
_aTanner, John F. _915777 _eAuthor |
||
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh021/2001042779.html |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh021/2001042779.html |
| 365 |
_b3600.00 _cPhp |
||
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cDC |
||
| 999 |
_c5046 _d5046 |
||