| 000 | 00590nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 160808b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9789814221856 | ||
| 082 |
_22007 _aDC 658.8 _bK96p |
||
| 100 |
_912524 _aKurtz, David L. |
||
| 245 |
_aPrinciples of marketing/ _cDavid L. Kurtz and Louis E. Boone. |
||
| 250 | _a12th edition | ||
| 260 |
_aAustralia: _bThomson South-Western. _cc2007. |
||
| 300 |
_alii, 656 pages: _billustrations; _c24 cm. |
||
| 500 | _aIncludes appendix, glossary and indexes. | ||
| 650 | 0 |
_912525 _aMarketing |
|
| 700 |
_912526 _aBoone, Louis E. |
||
| 942 |
_2ddc _cDC |
||
| 999 |
_c3762 _d3762 |
||