| 000 | 00713nam a22002057a 4500 | ||
|---|---|---|---|
| 008 | 160806b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780071106689 | ||
| 082 |
_22007 _aDC 658.8342 _bH31c |
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| 100 |
_912485 _aHawkins, Del I. |
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| 245 |
_aConsumer behavior: _bbuilding marketing strategy/ _cDel I. Hawkins, David L. Motherbaugh and Roger J. Best. |
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| 250 | _a10 edition | ||
| 260 |
_aBoston: _bMcGraw-Hill, _cc2004. |
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| 300 |
_axxiv, 789 pages: _bcolor illustrations; _c26 cm. |
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| 500 | _aIncludes appendices and index. | ||
| 650 | 0 |
_912486 _aMarket surveys |
|
| 700 |
_912487 _aMotherbaugh, David L. _eAuthor |
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| 700 |
_912488 _aBest, Roger J. _eAuthor |
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| 365 |
_aPhp _b2090.00 |
||
| 942 |
_2ddc _cDC |
||
| 999 |
_c3750 _d3750 |
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