| 000 | 00606nam a22001697a 4500 | ||
|---|---|---|---|
| 008 | 160806b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a978-9-81069805-8 | ||
| 082 |
_22007 _aDC 658.83 _bM29f |
||
| 100 |
_912480 _a Malhotra, Naresh K. |
||
| 245 |
_aFundamentals of marketing research: _ban applied orientation/ _cNaresh K. Malhotra. |
||
| 250 | _a5th edition | ||
| 260 |
_aSingapore: _bPearson Education International, _cc2007. |
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| 300 |
_axxvi, 783 pages: _billustrated; _c26 cm. |
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| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_912481 _aMarketing research |
|
| 942 |
_2ddc _cDC |
||
| 999 |
_c3748 _d3748 |
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