| 000 | 00699nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 160805b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0-07-283087-5 | ||
| 082 |
_22006 _aDC 658.83 _bH12m |
||
| 100 |
_912390 _aHair, Joseph F. |
||
| 245 |
_aMarketing research : within a changing information environment/ _cJoseph F. Hair, Jr., Robert P. Bush and David J. Ortinau. |
||
| 250 | _a3rd edition | ||
| 260 |
_aBoston: _bMcGraw-Hill, _cc2006. |
||
| 300 |
_axxvii, 700 pages; _c26 cm. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_912391 _aMarketing research |
|
| 700 |
_912392 _aBush, Robert P. _eAuthor |
||
| 700 |
_912393 _aOrtinau, David J. _eAuthor |
||
| 942 |
_2ddc _cDC |
||
| 999 |
_c3720 _d3720 |
||