000 00933nam a22002297a 4500
003 OSt
005 20250213132858.0
008 240902b ||||| |||| 00| 0 eng d
040 _c0
082 _aDPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4
100 _aBendle, Neil Thomas.
_eauthor.
_947033
245 _aForging a stronger academic-practitioner partnership—the case of net promoter score (NPS) /
_cNeil Thomas Bendle, Charan K. Bagga, and Alina Nastosoiu.
260 _aUSA ;
_bTaylor & Francis Group,
_cSpring 2019.
300 _avolume 27, pages 210-226,
_billustration.
500 _aJournal of Marketing Theory and Practice, vol. 27, no. 2, pages 210-226, Spring 2019.
650 0 _aAcademic-practitioner.
_965225
650 0 _aMarketing.
_91337
700 _aBendle, Neil Thomas.
_eauthor.
_947033
700 _aBagga, Charan K.
_eauthor.
_959843
700 _aNastosoiu, Alina.
_eauthor.
_959844
942 _2ddc
_cPER
999 _c21192
_d21192