| 000 | 00744nam a22001937a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20250204144855.0 | ||
| 008 | 240822b ||||| |||| 00| 0 eng d | ||
| 040 | _c0 | ||
| 082 | _aDPer 658.8 J826 Winter-Spring 2021 v. 29 n. 1-2 | ||
| 100 |
_aTaylor, Charles R. _eauthor. _958873 |
||
| 245 |
_aThe future of advertising research : _bnew directions and research needs / _cCharles R. Taylor and Les Carlson. |
||
| 260 |
_aUSA ; _bTaylor & Francis Group, _cWinter 2021. |
||
| 300 |
_avolume 29, pages 51-62, _billustration. |
||
| 500 | _aJournal of Marketing Theory and Practice, vol. 29, pages 51-62, Winter 2021. | ||
| 700 |
_aTaylor, Charles R. _eauthor. _958873 |
||
| 700 |
_aCarlson, Les. _eauthor. _958874 |
||
| 942 |
_2ddc _cPER |
||
| 999 |
_c20837 _d20837 |
||