000 00741nam a22002177a 4500
005 20250125062519.0
999 _c19264
_d19264
008 240222b ||||| |||| 00| 0 eng d
020 _a9789815059496
082 _aDC 658.84
_bC998 2023
100 _aCzinkota, Michael R.
_952908
245 _aInternational marketing /
_cMichael R. Czinkota, IIkka A. Ronkainen, Annie Peng Cui.
250 _aEleventh edition.
260 _aAustralia :
_bCengage,
_c©2023.
300 _axxix, 604 pages :
_bcolor illustrations ;
_c28 cm.
500 _aIncludes index.
650 _aExport marketing.
_952909
650 _aInternational trade.
_93544
700 _aRonkainen, IIkka A.
_eauthor.
_952910
700 _aCui, Annie Peng.
_eauthor.
_952911
942 _2ddc
_cDC