000 01100nam a22002417a 4500
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040 _c0
082 _aDPer 658.8005 J826 Winter-Fall 2020 v. 28 n. 1-4
100 _aSiemens, Jennifer Christie.
_eauthor.
_949644
245 _aThe influence of message appeal, social norms and donation social context on charitable giving :
_binvestigating the role of cultural tightness-looseness /
_cJennifer Christie Siemens, Mary Anne Raymond, Yunsik Choi, and Jayoung Choi.
260 _aPhiladelphia ;
_bTaylor & Francis Group ,
_cSpring 2020.
300 _aVolume 28, pages 187-195 :
_billustration ;
_c28 cm.
500 _aJournal of Marketing Theory and Practice, vol. 28, no. 2, pages 187-195, Spring 2020.
650 _aCross-cultural studies.
_949645
650 _aResearch.
_949646
700 _aSiemens, Jennifer Christie.
_eauthor.
_949644
700 _aRaymond, Mary Anne.
_eauthor.
_949647
700 _aChoi, Yunsik.
_eauthor.
_949648
700 _aChoi, Jayoung.
_eauthor.
_949649
942 _2ddc
_cPER
999 _c18345
_d18345