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082 _aDPer 658.8005 J826 Winter-Fall 2020 v. 28 n. 1-4
100 _aKim, Kyoungmi (Kate).
_eauthor.
_949596
245 _aAntecedents of the adoption process :
_binsights from consumer packaged food goods /
_cKyoungmi (Kate) Kim, Arthur W. Allaway, and Giles D'Souza.
260 _aPhiladelphia ;
_bTaylor & Francis Group ,
_cWinter 2020.
300 _aVolume 28, pages 3-25 :
_billustration ;
_c28 cm.
500 _aJournal of Marketing Theory and Practice, vol. 28, no. 1, pages 3-25, Winter 2020.
650 _aInternet marketing.
_949597
650 _aMarketing.
_949598
700 _aKim, Kyoungmi (Kate).
_eauthor.
_949596
700 _aAllaway, Arthur W.
_eauthor.
_949599
700 _aD'Souza, Giles.
_eauthor.
_949600
942 _2ddc
_cPER
999 _c18335
_d18335