| 000 | 00683nam a2200193 4500 | ||
|---|---|---|---|
| 999 |
_c14751 _d14751 |
||
| 008 | 191204b ||||| |||| 00| 0 eng d | ||
| 020 | _a978-0-367-24721-8 | ||
| 082 |
_22018 _aDC 658.816 _bN149 |
||
| 100 |
_aNagle, Thomas T., _d1951- _940735 |
||
| 245 |
_aThe strategy and tactics of pricing : _ba guide to growing more profitably / _cThomas T. Nagle, John E. Hogan, Joseph Zale. |
||
| 260 |
_aNew York, NY : _bRoutledge, _c©2018 |
||
| 300 |
_axiv, 331 pages : _billustrations ; _c26 cm |
||
| 500 | _aIncludes index. | ||
| 650 |
_aPricing _940736 |
||
| 650 |
_aMarketing -- Decision making _925975 |
||
| 700 |
_aMuller, Georg _940737 |
||
| 365 |
_b898.00 _cPhp |
||
| 942 |
_2ddc _cDC |
||