| 000 | 00658nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c10450 _d10450 |
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| 008 | 180829b ||||| |||| 00| 0 eng d | ||
| 020 | _a9781260083521 | ||
| 082 |
_22018 _aDC 658.812 _bZ372 |
||
| 100 |
_930670 _aZeithaml, Valarie A. |
||
| 245 |
_aServices marketing: _bintegrating customer focus across the firm/ _cValarie A. Zeithaml [and 2 others] |
||
| 250 | _a7th edition | ||
| 260 |
_aNew York: _bMc Graw-Hill Education, _cc2018. |
||
| 300 |
_aiv, 514 pages: _billustrations; _c26 cm. |
||
| 500 | _aInclude index. | ||
| 650 | 0 |
_930671 _aServices marketing |
|
| 700 |
_930672 _aBitner, Mary Jo |
||
| 700 |
_930673 _aGremler, Dwayne D. |
||
| 942 |
_2ddc _cDC |
||