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1.
A new dualistic approach to brand attitude : the role of passion among integrated resort customers / Jiseon Ahn, Ki-Joon Back, and Choong-ki Lee. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Elsevier , April 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: Dper 647.94068 In821 April-May 2019 v. 78-79.

2.
Brand experiential value for creating integrated resort customers' co-creation behavior / Jiseon Ahn, Choong-Ki Lee, Ki-Joon Back, and Achim Schmitt. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Elsevier, Amsterdam ; August 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: Elsevier, Agust 2019..

3.
Customers ' needs satisfaction : a scale validation with refeninement in the integrated resort setting / Jiseon Ahn, Ki-Joon Back, and Yeongbae Choe. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Elsevier, September 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer647.94068 August-October 2019 v. 81-83.

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