The interaction effects of consumer susceptibility to interpersonal influence and type of word-of-mouth on Chinese consumers' restaurant choices / Alei Fan, Laurie Wu, and Han Shen.
Material type:
TextPublication details: Philadelphia ; Taylor & Francis Group , July-August 2019.Description: Volume 22, pages 387-400 : illustration ; 26 cmDDC classification: - DPer 647.95 J826 January-December 2019 v. 22 n. 1-6
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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Periodicals
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UM Digos College - LIC | Periodicals | Not for loan | Periodical Article |
Journal of Foodservice Business Research, vol. 22, no. 4, pages 387-400, July-August 2019.
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