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1.
Consumer behavior/ John C. Mowen,. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, ©1995
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8342 M87 1995.

2.
Marketing to millennials for dummies / Corey Padveen. by Series: For dummies
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : John Wiley & Sons, ©2017
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8340 P136 2017.

3.
Consumer behavior / edited by Erik Madsen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Clanrye International, ©2018
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8342 C766 2018.

4.
Understanding consumer behavior / Erik Madsen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Larsen & Keller, ©2020
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8342 M267 2020.

5.
Apple pay : coolness and embarrassment in the service encounter / Stephanie Q. Lie and Anna S. Mattila. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Elsevier , April 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: Dper 647.94068 In821 April-May 2019 v. 78-79.

6.
Consequences of customer dissatisfaction in upscale and budget hotels : focusing on dissatisfied customers' attitude toward a hotel / Bona Kim, Seongseop (Sam) Kim, and Cindy Yoonjoung Heo. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Kingdom ; Taylor & Francis Group , January-March 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer 647.94068 In821 January-September 2019 v. 20 n. 1-4.

7.
The influence of values and attitudes on green consumer behavior : a conceptual model of green hotel patronage / Imran Rahman, and Dennis Reynolds. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United Kingdom ; Taylor & Francis Group , January-March 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer 647.94068 In821 January-December 2019 v. 20 n. 1-4.

8.
Consumers' self-contradictory behaviors for post-purchase product configurations / Timucin Ozcan, Michael Hair, and Rajesh Bagchi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA ; Taylor & Francis Group, Winter 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4.

9.
Money talks, but will consumers listen? referral reward programs and the likelihood of recommendation acceptance / Michael R. Sciandra. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA ; Taylor & Francis Group, Winter 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4.

10.
The progression and impact of the sharing economy : a preface / Mohammad Reza Habibi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA ; Taylor & Francis Group, Fall 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4.

11.
Listening to the consumers : exploring review topics on airbnb and their impact on listening performance / Jurui Zhang. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA ; Taylor & Francis Group, Fall 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4.

12.
Exploring online peer-to-peer swapping : a social practice theory of online swapping / Heather E. Philip, Lucie K. Ozanne, and Paul W. Ballantine. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA ; Taylor & Francis Group, Fall 2019
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: DPer 658.8 J826 Winter-Fall 2019 v. 27 n. 1-4.

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