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121.
Medical services of Digos doctors hospital and patients' satisfaction/ Pitjan Cartagenas [and three others]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Digos City: UMDC March 2010
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: UT 0203 C24 2010.

122.
Extent of usage of social networking site and marketing ability of selected higher education institution in Digos City/ Lore Jean E. Abrandillo, Peter Paul A. Generoso and Rub-Gel Mae P. Oppus. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Digos City: UMDC March 2012
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: UT 0348 Ab83 2012.

123.
Implementation of municipal ordinance no. 93-16 and the level of participation of selected establishments in Digos City/ Lovelyn Grace R. Estolloso, Mairizz Ann L. Alquiza and Jose L. Ubungen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Digos City: UMDC October 2010
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: UT 0253 Es87 2010.

124.
Availability of basic necessities in Digos central warehouse and satisfaction of its consumers/ Aaron Neil C. Pantinople [and three others]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Digos City: UMDC March 2010
Availability: Items available for reference: UM Digos College - LIC: Not for loan (1)Call number: UT 0207 P19 2010.

125.
Cases on marketing management in the Philippine setting/ by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Quezon City: The University of the Philippines Press, c2002
Availability: Items available for loan: UM Digos College - LIC (2)Call number: DFil 658.8068599 C26 2002, ...

126.
12 New and exciting business/marketing cases in the Philippine setting: book 2 marketing cases/ Felix M. Lao, Jr. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pasig City: Anvil Publishing, Inc., c2001
Availability: Items available for loan: UM Digos College - LIC (2)Call number: DFil 658.8599 L29 2001, ...

127.
Tourism marketing: an Asia-Pacific perspective/ Cathy Hsu [and 4 others]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 338.4791 H85t 2008.

128.
Services marketing: integrated customer focus accross the firm/ Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler. by
Edition: Fifth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill, c2009
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 338.4 Z3 2009.

129.
Fundamentals of marketing/ William J. Stanton and Charles Futrell. by
Edition: Eight edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: McGraw-Hill, c1987
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8 St1 1987.

130.
Marketing management/ Philip Kotler & Kevin Lane Keller by
Edition: 14th Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: Pearson Education South Asia, c2012
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8 K84 2012.

131.
Internet marketing: integrating online and offline strategies/ Mary Lou Roberts. by
Edition: 2nd edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia: Cengage, c2008
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8421 R54i 2008.

132.
Strategic marketing/ David W. Cravens and Nigel F. Piercy. by
Edition: 8th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill, c2006
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.842 C85s 2006.

133.
Marketing research : within a changing information environment/ Joseph F. Hair, Jr., Robert P. Bush and David J. Ortinau. by
Edition: 3rd edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill, c2006
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.83 H12m 2006.

134.
Services marketing: integrating customer focus across the firm/ Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler. by
Edition: 4th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill, c2006
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.812 Z3s 2006.

135.
Fundamentals of marketing research: an applied orientation/ Naresh K. Malhotra. by
Edition: 5th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore: Pearson Education International, c2007
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.83 M29f 2007.

136.
Applications in basic marketing: clippings from the popular business press/ William D. Perreault and E. Jerome McCarthy. by
Edition: 2004-2005 edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill, c2005
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8005 P41a 2005.

137.
Principles of marketing/ David L. Kurtz and Louis E. Boone. by
Edition: 12th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia: Thomson South-Western. c2007
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.8 K96p 2007.

138.
Problems and cases in health care marketing/ [edited by] John T. Gourville, John A. Quelch and V. Kasturi Rangan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill/Irwin, c2005
Availability: Items available for loan: UM Digos College - LIC (3)Call number: DC 362.10688 G74p 2005, ...

139.
Marketing research: online research applications/ Alvin C. Burns, Ronald F. Bush. by
Edition: 4th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore: Pearson Education, c2004
Availability: Items available for loan: UM Digos College - LIC (1)Call number: DC 658.83 B93m 2004.

140.
International marketing cases/ Subhash C. Jain. by
Edition: 6th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia: South-Western, c2001
Availability: Items available for loan: UM Digos College - LIC (2)Call number: DC 658.848 J19i 2001, ...

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