TY  - BOOK
AU  - Richardson, John E.
TI  - Marketing 89/90
SN  - 0-87967-755-9
U1  - DC 658.8005 1989
PY  - 1989///
CY  - Guilford, Connecticut
PB  - The Dushkin Publishing Group, Inc.
KW  - Marketing
N1  - Includes glossary and index
ER  -