TY - BOOK AU - Cervantes, Hannah Jean A. AU - Candia, Diane Faye B. AU - Sildora, Jazzil S. TI - The Level of Intention of Customers in Choosing E-Commerce in UMDC/ U1 - UT 0871 2017 PY - 2017///. CY - Digos City PB - UMDC KW - Business Administration KW - Financial Management KW - Undergraduate thesis. N2 - The study is conducted to determine the level of the intention of the customer in choosing e-commerce in the University of Mindanao Digos College a survey questionnaire was administered to the University of Mindanao Digos College with a total of one hundred (100) students taken as respondents. The researchers used the quantitative type of research following a descriptive design in conducting the research work to answer the problem statement of the study. Results revealed that the majority of the respondents were 16 to 24 years old, mostly female and single. The attributions are all important in the level of the intention of students choosing e-commerce in University of Mindanao Digos College to maintain their security ER -