TY - BOOK AU - Francisco, Mikael Angelo TI - Beyond cookie-cutter: : Mrs. Fields breaks from its old-fashioned mold to tap a younger market SN - 01153544 U1 - DPer 338.05 En86 Apr-Jul 2015 v. 15, n. 158-161 PY - 2015/// CY - Philippines: PB - Summit Media, KW - Franchises (retail trade) KW - Pastries N1 - Entrepreneur ER -