Salvador, Germaine Angelica <br/><br/>
Event management:  envision, execute, evaluate/ 
Germaine Angelica Salvador 
 - 2nd Edition 
 - Quezon City:  C & E Publishing,  c2016. 
 - xiii, 223 pages:  color illustrations;  26 cm. 
 - SAGE key concepts .
 - SAGE key concepts. .
<br/><br/> Includes bibliographical references and index. 
<br/><br/>Includes bibliographical references (pages 163-194). 
<br/><br/>Authenticity -- Bidding -- Community festivals -- Definitions -- Economic impact -- Emergent economies -- European city of culture -- Evaluation -- Event management -- Experience -- Festival -- Identity -- Innovation -- Leveraging -- Marketing -- MICE/MEEC -- Motivation -- Olympic games -- Place marketing -- Planning -- Policy -- Power and politics -- Regeneration -- Regional development -- Risk management -- Service quality -- Social capital -- Social function -- Social impacts -- Sponsorship -- Sports events -- Stakeholders -- Sustainable events -- Tourism -- Volunteering. 
<br/><br/><label>ISBN: </label>978-971-98-0443-7 
<br/><br/><label>LCCN: </label>2012946764 
<br/><br/><label>Nat. Bib. No.: </label>GBB2C5623  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>016230056  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Special events--Management.<br/>Special events--Management.
<br/><br/><label>Dewey Class. No.: </label>DFil 394.2  / Sa38e