TY  - BOOK
AU  - Chaston, Ian
TI  - Knowledge-based marketing: : the twenty-first century competitive edge/  	
SN  - 0412900026
U1  - DC 658.8 2004
PY  - 2004///
CY  - California
PB  - Sage Publications
KW  - Marketing
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -