Lao, Felix M., Jr. <br/><br/>
Principles of marketing/  
Felix M. Lao Jr. 
 - First edition 
 - Pasig City:  Anvil Publishing, House,  c2001. 
 - i, 293 pages:  illustrations;  26 cm. 
<br/><br/> Includes glossary and index. 
<br/><br/><label>ISBN: </label>9712711234 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>DFil 658.8  / L29