TY  - BOOK
AU  -  Malhotra, Naresh K.
TI  - Fundamentals of marketing research: : an applied orientation/  	
SN  - 978-9-81069805-8
U1  - DC 658.83 2007
PY  - 2007///
CY  - Singapore: 
PB  - Pearson Education International, 
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -