Wilcox, Dennis L. Public relations: writing and media techniques/ Dennis L. Wilcox. - Fifth edition. - Boston: Pearson, c2005. - xiv, 578 pages; 23 cm. Includes index. ISBN: 0-205-41849-X Subjects--Topical Terms: Public relations--United States. Dewey Class. No.: DC 659.2 / W63p